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Looking at the young Yu Wenfei, he sighed: "It is said that Mr. Fei looks more like a big star. When I saw him today, it really is true."
"Haha, Mr. Wang is absurd. But Mr. Wang is the real big star in the mobile phone battery industry. He is almost the leader in the world. I heard that the mobile phone battery industry can't accommodate the Buddha of Mr. Wang. Have you built a car?" Yu Wenfei laughed.
Wang Fusheng blushed. His company is not small, with a market value of over [-] billion.
Usually when he was in Pengcheng or went to other places to meet business friends, he was also praised by others.
But now the one in front of him is Yu Wenfei, the legendary President Fei!
Fei Zong's company, Facebook, which has been listed, has a market value of tens of billions of dollars!Top dozens of BYD...
Not to mention that there are many other companies under his umbrella, all of which are industry dominant companies.
Even Pengcheng Legend mobile phone company, which is rarely mentioned in media magazines, should have surpassed its own BYD in terms of its momentum this year.
Because the previous acquisition of MediaTek alone cost billions.
Take a look at that big deal!
In front of Mr. Fei, what kind of property he owns is really a bit ridiculous.
He quickly waved his hands and said, "No, no, Mr. Fei was joking. I'm a bit professional in making batteries, but making cars is just for fun. It's been more than a year since we acquired Qinchuan Automobile, and we haven't come up with a new one yet. As for the car model, I'm ashamed."
Speaking of his car manufacturing business, Yu Wenfei was quite curious, so he asked: "What is the current situation of your car company, do you really want to make everything yourself?"
Wang Fusheng stooped to pick up his big leather bag, took out a thick document, and handed it to Yu Wenfei with both hands, "This is a model we hired a professional Japanese car design company to design for us, and it cost more than 1 million yuan! However, many people in the company do not approve of this model. Mr. Fei, please help me to see, can this thing work?”
Yu Wenfei was also slightly surprised, but he didn't expect that Mr. Wang would be quite willing.
More than 1 million, for myself, may be pocket money.
But for a company like BYD, the net profit in a year may not be several hundred million.
Dare to spend more than 1 million yuan to do a car design, it can be regarded as a waste of money!
He took it over and took a look. The first page was the design renderings of the whole vehicle.
After seeing it for the first time, Yu Wenfei frowned. This small Japanese company is too outrageous.
It took more than 1 million yuan to make such a thing?
This car looks like the old-fashioned Volga that was popular in China decades ago!
The flat and wide body, the shape is very retro...
"Throw this design away, it's garbage!" Yu Wenfei didn't bother to look back, and closed the file and said.
Wang Fusheng was taken aback. Mr. Fei gave this design a "death sentence" just by looking at it?
"Ah? Don't Fei take a look at the rear interior and power design?" He hesitated and asked.
"Don't look at it. In China, the concept of car consumption is immature. Whether consumers will buy a car, first look at the brand and second look at the appearance! Your new car requires a brand without a brand, a shape without a shape, and it is so spacious The car body is not economical and practical, who will sell it to after it is built?" Yu Wenfei said bluntly.
Wang Fusheng was speechless.
Similar words, in fact, some experts in the automotive industry hired by the company also said the same.
But at that time, I felt sorry for the more than 1 million yuan spent.
People won't refund the money. If something is designed, it doesn't matter if it's used or not.
And if I don't use this design, it means that the company has to find a way to develop a new model, so I don't know how long it will have to wait...
Chapter 856
Perhaps seeing Wang Fusheng's hesitation, Yu Wenfei smiled and asked him again: "If this model is really put into production, the produced car cannot be sold, have you thought about how much you will lose?"
Only then did Wang Fusheng wake up.
Yes, I just feel sorry for the design fee of more than 1 million yuan, but I haven't considered what consequences will happen if the market doesn't buy it after it goes into production!
I have just started building cars, and the first car must be vigorously promoted, and there is a lot of preliminary work to be done.
Not to mention workshops and production lines, Qinchuan Automobile Company has them ready-made.
But the sales network and promotion must be done, and the 4S store must be self-built or authorized.
If the first car is grandly launched, the market will not buy it at all, and the backlog will not be sold in 4S stores.
Then the consequences will be serious...
Among other things, the bosses of the authorized 4S stores can come over and force the palace!
How to deal with these backlogs of cars by then is not a problem that can be solved with more than [-] million yuan.
What's more serious is that the new car brand that I carefully built is completely ruined. When I mention my car brand in the future, consumers and industry media will think that it is a bad brand, and the cars I built are garbage, and no one buys them.
So, Mr. Fei was right.
If you think that this model cannot sell well, then no matter how big the loss is, it will definitely not be put into production.
For any new brand, the first shot, that is, the first product, is the most important.
Whether it can open up the market and establish a brand image depends entirely on the first product.
Wang Fusheng is also very clear about his cousin's matter, that is a good example.
Last year, my cousin was ambitious to start a mobile phone brand, so he brought in a very powerful boss to invest, and he also invested his life savings.
As a result, there was a problem with the first product, the company went bankrupt, and the Moya brand disappeared from the market.
Then it was acquired, the new legendary mobile phone company, the first mobile phone launched was a hit, selling 300 million units in two months.
It turned around in an instant. The small company that was originally inconspicuous has now become the most famous mobile phone company in Pengcheng.
It even spent huge sums of money to acquire Taiwan MediaTek.
The current Legendary Mobile Phone Company, from core components to finished products to sales, controls the entire industry chain in its own hands, and has become a mobile phone giant!
…………
"Then... this design is invalid! I will find someone to design again. This time, I must learn a lesson and keep in touch with the design company. I found that these foreigners really like to mess around and don't think about the market at all. Demand." Wang Fusheng gritted his teeth and said.
"As the old saying goes, sharpening a knife is not the same as chopping firewood. If you want to make a name for yourself in the auto industry, you must polish your product well. Cars are different from ordinary consumer goods. They are durable goods, and they are related to people's lives. , must be treated with caution." Yuwen Feiyu said earnestly.
Among the private car companies, he is the most optimistic about BYD, and this company has indeed produced a lot of refreshing things.
Especially in terms of electric vehicles, that's why he was willing to meet Wang Fusheng and give him some advice.
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